Berry Mama Goodness Grown

The answer to frozen chocolatey goodness.

Berry Mama is a bold new challenger in the frozen snack aisle, serving up perfectly ripe strawberries, raspberries and blackberries coated in rich milk chocolate, and frozen to lock in all the flavour.

We crafted a brand identity bursting with personality, impact, and confidence – designed to stand out and disrupt the category with contemporary vibrancy. We  created the core range of product packs across x3 SKUs, and we created the supporting marketing collateral from 6-sheets to mini freezers, socials and merch.

We created a lead brand message – Goodness Grown. This champions Berry Mamas focus on real fruit and natural ingredients, the best Mother Nature has to offer.

Scope
  • Advertising
  • Art Direction
  • Campaign
  • Copywriting
  • Identity Design
  • Motion
  • Naming
  • Packaging Design
  • Socials
  • Strategy
BM-Logo-Motion

The answer to frozen chocolatey goodness.

Berry Mama is a bold new challenger in the frozen snack aisle, serving up perfectly ripe strawberries, raspberries and blackberries coated in rich milk chocolate, and frozen to lock in all the flavour.

BM-Pack-Lineup
BM-Group1-Thumb
BM-Badge-Flat

We crafted a brand identity bursting with personality, impact, and confidence – designed to stand out and disrupt the category with contemporary vibrancy. We  created the core range of product packs across x3 SKUs, and we created the supporting marketing collateral from 6-sheets to mini freezers, socials and merch.

BM-Billboard-1
BM-Logo-Image2
BM-Badge
BM-Group2-Thumb
BM-Badges-Motion-Thumb
BM-Posters-1

We created a lead brand message – Goodness Grown. This champions Berry Mamas focus on real fruit and natural ingredients, the best Mother Nature has to offer.

BM-Group3
BM-Logo-Image3
BM-Packs-Float-Thumb
BM-Message-Large
BM-Socials
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